Commercial

Client
Panasonic
Client
Softakey Digital Agency
Date
January 2025
Technology
Figma, WordPress

Delivering impact at scale

This television commercial was designed to communicate Panasonic’s product value with clarity and immediacy. The execution focused on strong visuals, controlled pacing and a clear product narrative.

Visual Hierarchy

Clear sequencing ensured product features were highlighted without distraction, supporting recall and impact.

Components

Footage, edit, sound and final delivery were aligned to meet broadcast standards and brand expectations.